The Problem

Historically, companies have required developers to hand-code IVR applications, which often takes months. This is because they’re writing the same code for each IVR application over and over again, often using a propriety scripting language.In the past it’s also been difficult to change IVR applications.

You will have called banks, financial institutions and high street retail stores only to find the IVR application doesn’t work or the voices throughout are all different. This is because they have been poorly updated, normally due to the complexity of the process. This frustrates customers and is completely unnecessary.